eMarketer: Global eCommerce Platforms 2014

eMarketer: Global eCommerce Platforms 2014

Given Amazon’s dominance of the US market, it would be easy to assume that the eCommerce giant is well on its way to replicating its success globally. In some places it has, but a closer look at the major retail eCommerce sites in the core countries eMarketer covers reveals a great deal of variety in individual markets.

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